Sara's Thoughts

Here’s the challenge: who taught you how to write your bio?

Admittedly, most of us never got a lesson in this essential task. You’re not alone. Even the most skilled communicators get tongue-tied and twisted when trying to represent themselves in writing. We fear the two extremes: obnoxious self-importance or boring earnestness. It gets further complicated when you’re in the midst of a career or business reinvention. You have to reconcile the different twists and turns of your past into a coherent professional storyline.